When you’re shooting real estate videos, you don’t always have perfect conditions. Sometimes you have to raise your ISO. Sometimes a pool light flickers through an otherwise great shot. And…
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Creative Survival GuideEntrepreneurshipPhotographyReal EstateYouTube
The Best Lens for BOTH Real Estate Photo & Video
by ColeIf I could only buy one lens for both real estate photography and video, it would be the Sony 16–35mm f/2.8 G Master. It is not the widest lens I…
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Creative Survival GuideEntrepreneurshipPhotographyReal EstateYouTube
How to Build Real Estate Photography Packages That Sell
by ColeGetting more clients is not the only way to grow a real estate photography business. Sometimes the faster move is increasing how much each existing client buys from you. That…
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Creative Survival GuideDroneEntrepreneurshipPhotographyReal EstateYouTube
The Best Drone for Real Estate Photo & Video
by ColeFor the past few months, I’ve been using the DJI Air 3S on everything—from $1 million listings to $20 million homes—and I think I’ve found my new favorite drone for…
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Creative Survival GuideEntrepreneurshipPhotographyReal EstateYouTube
What Real Estate Agents Want in a Media Partner
by ColeThe other day, I delivered a complete real estate media package to a client. Photos. Videos. A 3D tour. Floor plans. A property website. Everything. She looked through it and…
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AICreative Survival GuideEntrepreneurshipPhotographyReal EstateYouTube
Real Estate Videographers Are In Trouble…
by ColeReal estate videographers are in trouble. Not because AI is suddenly creating better cinematic videos than experienced filmmakers. It isn’t. But AI can now take listing photos that have already…
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I’ve been photographing real estate for almost 10 years. Tiny apartments, multimillion-dollar mansions, Airbnbs, fixer-uppers, historic homes, brand-new developments—I’ve walked through nearly every kind of property you can imagine. When…
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Creative Survival GuideFinanceIncome ReportPhotographyReal EstateYouTube
I Tracked Every Dollar I Made for 90 Days
by ColeFor the past few months, I’ve been tracking every dollar that comes through my business. Not because I wanted to brag. Not because I wanted to publish another generic income…
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Creative Survival GuidePhotographyReal EstateYouTube
I Tracked 100 Real Estate Photography Clients. Here’s Exactly Where They Came From.
by ColeOne of the questions I get asked more than any other is: “How do you actually get real estate photography clients?” There are hundreds of videos online with opinions about…
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Creative Survival GuidePhotographyReal EstateYouTube
Everything I Outsource as a Real Estate Photographer
by ColeFor a long time, I thought the best real estate photographers were the ones who did everything themselves. I wore it like a badge of honor. I edited all my…